
đĄď¸ How Safe Are Your Assets? Why Your Custodian Matters More Than You Think
If youâve never heard of my custodian, thereâs a good reason.
They donât advertise, donât sponsor stadiums, and donât engage in revenue-sharing deals with major brokerage firms. Thatâs exactly why I chose them. But this email isnât about brand recognitionâitâs about your financial peace of mind.
đ The Real Reason Custodians Matter: Safety First
This isnât meant to scare youâjust to inform you.
Many banks and brokers are legally allowed to comingle your assetsâpooling your money with other clientsâ or even their own. That enables activities like margin lending or using your investments as collateral for their own borrowing.
Sounds risky? It can be.
đ§ž My Custodian: A True Trust Company (Not a Bank)
The custodian I use is a private trust companyâwhich means:
- No comingling. Your assets stay titled in your name.
- No margin lending. They donât loan out your assets.
- No hidden use. Your funds arenât collateral for anything.
That means you remain in control, always.
đ Transparency + Oversight = Confidence
They do partner with outside investment managersâbut those managers never take custody of your assets. They only place trades within a strictly monitored custodial platform.
Thereâs also:
- Fidelity bond coverage
- Errors and omissions insurance
- Decades of process discipline
These protections exist for one reason: to keep your assets secureâno matter whatâs happening in the headlines.
đŚ Remember the Silicon Valley Bank Collapse?
When banks started failing, clients asked, âIs my cash safe?â
With this custodian, I could confidently say: âYes. Itâs in an account in your name. No one else can touch it.â That kind of reassurance helps people sleep better.
đ Who Is the Custodian?
The company is SEI, based in Oaks, Pennsylvania. Founded in the 1960s, theyâre publicly traded and serve over $1 trillion in assetsâbut you wonât see them on TV or social media. Their focus is you, not marketing.
đ¤ Want a Custodian That Puts You First?
You may already know if your current custodian can comingle or lend out your assets. But if youâre looking for a more secure, client-first option, Iâm here to help.
đ Schedule a quick call to explore SEI and how we protect your financial future.
P.S. If youâve ever wondered whether your current custodian is using your assets for their own purposes, nowâs a great time to find out. Email me at Dan@forwardthinkingwm.com to book a call and ask your questionsâno pressure, just clarity.